Somehow, at a moment when a large portion of the world is in a total panic over their digital privacy, Evernote thought it would be a good idea to opt everyone into letting their staff see our notes without our knowledge. Of course the CEO tried to explain away the change using the Silicon Valley version of “I’m sorry you were offended”. Then, after that didn’t quell the storm, they backtracked entirely. But it doesn’t matter. I no longer have any trust in the leadership at this company to do the right thing.
I stuck around through the product getting bloated and slow.
I stuck around through “Would you like to try Work Chat?”
I stuck around when they started selling socks.
I stuck around when they started inserting links to useless articles.
I stuck around when the jacked up the price with no new features or fixes.
I stuck around when they lost some of my data.
I could excuse a lot if the product got better. But it is slower than ever, to the point that I rarely even open the app on anything other than my MacBook Pro, and even there is painful. They ruined Skitch, which was a great app once upon a time. They don’t need to improve their machine learning. They need to improve the core app. But it seems this won’t be happening.
It pains me to leave. I have been using Evernote since day one of the App Store. I have been a paying user nearly that entire time. I taught classes on Evernote at Tekserve. But at some point you have to admit that the relationship no longer works and it is time to move on.
I expect that one day students in business school will study Evernote as an example of how startups can go horribly wrong.
As I type these words, I am running the Microsoft OneNote Import Tool to move all my notes over. Then I will delete each and every one from Evernote’s servers. And then the elephant will go to the trash.